BRAC: Advocacy for Social Change

A ground-level intervention can have a larger impact if scaled through policy change.

Inherent policy gaps and poor execution create challenges to drive social impact. Minority groups and people living in hard-to-reach areas often remain excluded from the benefits of policies. Systemic changes require close collaboration with institutions from the government, private and civil societies.

We scale BRAC’s impact through policy reforms. We have a three-pronged approach: a) proactively advocate for strategic public policy reform in cross-cutting areas b) facilitate policy interventions by programme units, and c) design tools for effective person-to-person advocacy. We do evidence-based policy analysis, build coalitions of the willing, facilitate public discourse, and offer policy alternatives to relevant agencies.

IMPACT

Voices of 1.3 million Rohingya and half a million people from the host community were captured to design sustainable, long-term solutions

A public-private platform catalysed towards improving accessibility in public transport, infrastructure and information for persons with disabilities

We have revitalised the GO-NGO collaboration platform on social safety net where BRAC is leading the coordination committee for NGOs

We are working towards creating an inclusive and caring society. BRAC Advocacy for Social Change has also taken initiatives to ensure accessibility of persons with disabilities in launch terminals. We have already issued a circular for all the terminals. We appreciate and congratulate them for their effort.
Md Abdus Samad
Secretary, Ministry of Shipping, Bangladesh
Accessibility of persons with disabilities is a basic human right, and it is commendable that BRAC Advocacy is working with us in ensuring this. We appreciate BRAC’s commitment.
Kazi Reazul Hoque
Chairman, National Human Rights Commission (NHRC), Bangladesh
We appreciate what BRAC Advocacy for Social Change is doing to ensure accessibility of persons with disabilities. Generally we tend to overlook this issue in most of the cases but it is an important step for an inclusive society.
Md Mofazzel Hossain
Secretary, Ministry of Railways, Bangladesh

WHAT WE DO

Policy advocacy

We work in specific thematic policy areas based on national and BRAC’s policy priorities

Behaviour change

We influence behaviour of programme participants through ground interventions

Creating space for policy advocacy

We create enabling environment through knowledge platforms and knowledge products, and form coalitions through consultations and partnerships

HOW WE DO IT

End-to-end policy advocacy support

Generate evidence, coalition building, recommendations and mobilisation.

Generate evidence: Through background research
and identifying gaps and challenges in policies.
Coalition building: Creating alliances through
consultation and partnership.
Recommendations: Disseminating policy briefs and
knowledge products to substantiate our findings.
Mobilisation: Mobilising government and relevant
stakeholders through exposure visits, best practice visits,
and continuous engagement with media and influencers.

Behaviour change communication

Conduct research and piloting for evidence generation, prepare recommendations and suggest effective communication material for sustainable behaviour change.