16 November 2011, London. Media events and launch activities are taking place across the UK in October and November as up to 300 restaurants implement Vision Bangladesh ‘£1 on the Bill’ campaign.
Each restaurant is provided by BRAC UK with materials to run the scheme in their restaurant for a period of four to eight weeks. Early indications show that restaurants are raising on average £100-150 per week and that their loyal customers are showing huge support for Vision Bangladesh, many donating more than the voluntary £1 contribution.
Launch events have already been held in Surrey, Oxford, Carlisle, Birmingham, Aberdeen, Edinburgh and Northampton and have generated valuable publicity for the restaurants and the campaign.
