• Concern for people, especially the poor
  • Human dignity
  • Belief in human capacity
  • Gender equity
  • Fairness
  • Honesty and integrity
  • Discipline
  • Creativity and innovation
  • Participation
  • Accountability
  • Cost consciousness
  • Teamwork
  • Openness
  • Sharing information
  • Transparency
  • Professionalism
  • Quality products and services
  • Respect for the environment